巴西投放日报

2026年08月15日　巴西投放日报

前一天后一天

总消耗

1,689.64 ▼ 3.5%

充提差

2,316.27 ▲ 27.4%

净利润

626.63 ▲ 818.5%

净ROI

37.09% ▲ 851.5%

部门上传状态

报表日期：2026-08-15

6部：已上传

本部门已上传，部门页使用本部门最新日期。

今日KPI总览

右侧为较昨日变化

首充人数

263 ▼ 0.8%

注册转首充率

38.51% ▲ 4.5%

首充获客成本

6.42 ▼ 2.7%

总充值客单

6.13 ▲ 5.2%

提现率

44.57% ▼ 18.1%

老用户充值占比

65.56% ▼ 1.6%

0预警组合数

0建议缩量组合数

近30天趋势

6部消耗 & 充提差

数据维度

维度

平台	消耗	注册人数	首充人数	注转充	首充金额	充值金额	充提差	净ROI	首充获客成本	ARPPU	总充ROAS	老用户占比	提现率
Ggjogo	1,689.64	683	263	38.51%	1,439.33	4,143.46	2,317.25	37.14%	6.42	6.13	2.45	65.26%	44.07%
2025WG	0.00	0	0	-	0.00	5.87	5.87	-	-	5.87	-	100.00%	0.00%
55Fun	0.00	0	0	-	0.00	8.81	8.81	-	-	2.94	-	100.00%	0.00%
brsrote	0.00	0	0	-	0.00	20.55	-15.65	-	-	10.27	-	100.00%	176.17%

渠道类别	消耗	注册人数	首充人数	注转充	首充金额	充值金额	充提差	净ROI	首充获客成本	ARPPU	总充ROAS	老用户占比	提现率
自投	1,689.64	683	263	38.51%	1,439.33	4,178.69	2,316.27	37.09%	6.42	6.13	2.47	65.56%	44.57%

增/缩量建议

建议逻辑说明

【增量】：近日ROI、注转充持续上升，获客成本低，回本不差
【关注-效果下行】：获客成本高或注转充变低的同时，净ROI/ROAS/提现率持续变差
【停止】：质量全崩，或近3天获客成本高于 30天92%以上获客成本
【新渠道-改善中】：投放天数小于21天，且近3天注转充/净ROI连续改善
【重新测试】：停投2天及以上，当天有消耗，定义为重启
【尾量渠道保护】：RCS、网红、9部WS等渠道，属预存看尾量渠道
【虚线区域】：近30天首充成本 85% 划分线

预警信息

强预警 / 预警 / 关注

暂无预警明细

明细数据

可切换 30 / 14 / 7 天，按机器展开；每张表可单独下载

Ggjogo 数据消耗 1,689.64ROI 37.14%获客成本 6.42下载

日期	选中的维度类别	消耗	展示量	千展成本	点击	点击率	注册	点击注册率	注册成本	总充值人数	充值笔数	人均充值笔数	首充人数	一级首充人数	首充获客成本	一级首充获客成本	注转充	一级注转充	一级首充金额	首充金额	总充值金额	充提差	老用户占比	当日推广盈亏	累计推广盈亏	实时汇率	总充ARPPU	一级ARPPU	首充ROAS	一级ROAS值	充提差比	总充ROAS	毛ROI	净ROI	累计ROI	充值占累计盈亏比	提现率	当日复充率	次日留存率	3日留存率	7日留存率	15日留存率	30日留存率
汇总	近30天汇总	58,640.64	48,057,429	1.22	14,640,115	30.46%	23,125	0.16%	2.54	19,371	28,289	1.46	8,958	7,625	6.55	7.69	38.74%	32.97%	39,623.99	46,003.17	110,522.75	58,396.84	58.38%	-243.80	16,038.79	5.11	5.71	5.20	0.78	0.68	52.84%	1.88	99.58%	-0.42%	109.28%	-119.94%	47.16%	27.50%	20.96%	13.53%	6.13%	-	-
2026-08-15	Ggjogo	1,689.64	1,323,601	1.28	382,246	28.88%	683	0.18%	2.47	676	1,056	1.56	263	223	6.42	7.58	38.51%	32.65%	1,157.53	1,439.33	4,143.46	2,317.25	65.26%	627.61	16,038.79	5.11	6.13	5.19	0.85	0.69	55.93%	2.45	137.14%	37.14%	109.28%	-119.94%	44.07%	32.70%	19.01%	-	-	-	-
2026-08-14	Ggjogo	1,750.33	1,295,751	1.35	450,363	34.76%	719	0.16%	2.43	680	1,025	1.51	265	228	6.61	7.68	36.86%	31.71%	1,112.70	1,332.42	3,957.22	1,808.79	66.33%	58.46	15,411.18	5.12	5.82	4.88	0.76	0.64	45.71%	2.26	103.34%	3.34%	108.80%	-83.77%	54.29%	29.17%	-	-	-	-	-
2026-08-13	Ggjogo	2,144.84	1,627,091	1.32	512,176	31.48%	839	0.16%	2.56	765	1,121	1.47	326	265	6.58	8.09	38.86%	31.59%	1,372.25	1,608.67	4,252.80	2,107.91	62.17%	-36.93	15,352.72	5.19	5.56	5.18	0.75	0.64	49.57%	1.98	98.28%	-1.72%	108.76%	-90.72%	50.43%	27.69%	-	-	-	-	-
2026-08-12	Ggjogo	3,206.92	2,125,532	1.51	741,567	34.89%	1,104	0.15%	2.90	820	1,213	1.48	399	340	8.04	9.43	36.14%	30.80%	1,645.64	1,877.79	4,542.07	2,155.15	58.66%	-1,051.77	15,389.65	5.04	5.54	4.84	0.59	0.51	47.45%	1.42	67.20%	-32.80%	108.75%	-98.95%	52.55%	25.25%	-	-	-	-	-
2026-08-11	Ggjogo	2,552.23	1,766,283	1.44	612,395	34.67%	1,008	0.16%	2.53	786	1,188	1.51	369	312	6.92	8.18	36.61%	30.95%	1,975.44	2,230.61	4,902.14	2,518.90	54.50%	-33.33	16,441.42	5.13	6.24	6.33	0.87	0.77	51.38%	1.92	98.69%	-1.31%	109.21%	-203.37%	48.62%	30.52%	-	-	-	-	-
2026-08-10	Ggjogo	2,666.16	1,664,737	1.60	619,781	37.23%	886	0.14%	3.01	701	1,044	1.49	330	287	8.08	9.29	37.25%	32.39%	1,598.44	1,798.64	4,256.47	2,332.95	57.74%	-333.21	16,474.75	5.10	6.07	5.57	0.67	0.60	54.81%	1.60	87.50%	-12.50%	109.21%	-193.54%	45.19%	25.46%	-	-	-	-	-
2026-08-09	Ggjogo	2,213.99	1,631,833	1.36	567,246	34.76%	689	0.12%	3.21	670	905	1.35	278	238	7.96	9.30	40.35%	34.54%	1,246.76	1,413.03	3,614.60	1,942.99	60.91%	-271.00	16,807.96	5.07	5.39	5.24	0.64	0.56	53.75%	1.63	87.76%	-12.24%	109.35%	-256.28%	46.25%	21.82%	-	-	-	-	-
2026-08-08	Ggjogo	2,228.53	1,484,682	1.50	507,251	34.17%	732	0.14%	3.04	777	1,211	1.56	338	286	6.59	7.79	46.17%	39.07%	1,213.16	1,403.34	4,096.84	2,185.34	65.75%	-43.19	17,078.95	5.08	5.27	4.24	0.63	0.54	53.34%	1.84	98.06%	-1.94%	109.48%	-597.24%	46.66%	26.95%	-	-	-	-	-
2026-08-07	Ggjogo	2,325.55	1,590,439	1.46	599,115	37.67%	828	0.14%	2.81	862	1,299	1.51	361	309	6.44	7.53	43.60%	37.32%	1,753.34	2,141.78	5,506.08	2,861.18	61.10%	535.63	17,122.14	5.10	6.39	5.67	0.92	0.75	51.96%	2.37	123.03%	23.03%	109.49%	-915.75%	48.04%	30.83%	-	-	-	-	-
2026-08-06	Ggjogo	2,422.60	1,805,029	1.34	670,403	37.14%	775	0.12%	3.13	817	1,131	1.38	369	319	6.57	7.59	47.61%	41.16%	1,678.96	1,884.36	4,650.39	2,578.19	59.48%	155.59	16,586.52	5.18	5.69	5.26	0.78	0.69	55.44%	1.92	106.42%	6.42%	109.21%	-298.86%	44.56%	25.89%	-	-	-	-	-
2026-08-05	Ggjogo	2,131.65	1,636,114	1.30	583,247	35.65%	836	0.14%	2.55	712	1,047	1.47	330	270	6.46	7.90	39.47%	32.30%	1,429.54	1,744.30	4,284.85	2,240.75	59.29%	109.10	16,430.92	5.08	6.02	5.29	0.82	0.67	52.29%	2.01	105.12%	5.12%	109.11%	-246.75%	47.71%	28.66%	-	-	-	-	-
2026-08-04	Ggjogo	2,043.49	1,722,018	1.19	543,025	31.53%	804	0.15%	2.54	679	1,006	1.48	295	253	6.93	8.08	36.69%	31.47%	1,308.31	1,582.40	3,761.13	1,889.19	57.93%	-154.30	16,321.82	5.17	5.54	5.17	0.77	0.64	50.23%	1.84	92.45%	-7.55%	109.04%	-196.46%	49.77%	28.23%	-	-	-	-	-
2026-08-03	Ggjogo	2,348.50	1,683,018	1.40	616,887	36.65%	874	0.14%	2.69	676	976	1.44	326	265	7.20	8.86	37.30%	30.32%	1,469.05	1,809.82	3,891.92	1,907.31	53.50%	-441.19	16,476.12	5.20	5.76	5.54	0.77	0.63	49.01%	1.66	81.21%	-18.79%	109.12%	-257.73%	50.99%	29.72%	-	-	-	-	-
2026-08-02	Ggjogo	1,958.53	1,672,201	1.17	520,310	31.12%	791	0.15%	2.48	654	951	1.45	291	251	6.73	7.80	36.79%	31.73%	1,316.02	1,497.49	3,721.24	1,945.37	59.76%	-13.16	16,917.32	5.18	5.69	5.24	0.76	0.67	52.28%	1.90	99.33%	-0.67%	109.36%	-738.29%	47.72%	29.66%	-	-	-	-	-
2026-08-01	Ggjogo	1,913.24	1,636,196	1.17	492,662	30.11%	786	0.16%	2.43	731	1,093	1.50	350	301	5.47	6.36	44.53%	38.30%	1,576.93	1,830.18	4,113.84	1,967.31	55.51%	54.07	16,930.48	5.20	5.63	5.24	0.96	0.82	47.82%	2.15	102.83%	2.83%	109.37%	-1344.97%	52.18%	26.22%	-	-	-	-	-
2026-07-31	Ggjogo	1,883.04	1,407,799	1.34	465,754	33.08%	783	0.17%	2.40	707	1,032	1.46	356	303	5.29	6.21	45.47%	38.70%	1,658.66	1,955.50	4,084.25	2,527.56	52.12%	644.52	16,876.41	5.08	5.78	5.47	1.04	0.88	61.89%	2.17	134.23%	34.23%	109.34%	-1397.16%	38.11%	25.00%	-	-	-	-	-
2026-07-30	Ggjogo	1,869.17	1,465,891	1.28	449,103	30.64%	771	0.17%	2.42	604	932	1.54	286	241	6.54	7.76	37.09%	31.26%	1,268.79	1,452.42	3,892.30	2,062.43	62.68%	193.26	16,231.89	5.19	6.44	5.26	0.78	0.68	52.99%	2.08	110.34%	10.34%	108.94%	-262.93%	47.01%	33.57%	20.85%	-	-	-	-
2026-07-29	Ggjogo	1,867.33	1,773,294	1.05	474,646	26.77%	751	0.16%	2.49	560	823	1.47	258	232	7.24	8.05	34.35%	30.89%	1,507.52	1,657.91	3,575.69	1,993.28	53.63%	125.95	16,038.63	5.06	6.39	6.50	0.89	0.81	55.75%	1.91	106.74%	6.74%	108.81%	-194.86%	44.25%	31.40%	20.16%	15.50%	-	-	-
2026-07-28	Ggjogo	1,701.03	1,554,558	1.09	450,246	28.96%	763	0.17%	2.23	596	861	1.44	281	229	6.05	7.43	36.83%	30.01%	1,347.30	1,610.04	3,549.63	1,848.65	54.64%	147.62	15,912.68	5.18	5.96	5.88	0.95	0.79	52.08%	2.09	108.68%	8.68%	108.72%	-177.57%	47.92%	23.13%	22.78%	15.66%	-	-	-
2026-07-27	Ggjogo	1,611.64	1,609,519	1.00	434,612	27.00%	724	0.17%	2.23	558	763	1.37	268	227	6.01	7.10	37.02%	31.35%	1,016.44	1,254.61	2,947.95	1,694.32	57.44%	82.68	15,765.06	5.11	5.28	4.48	0.78	0.63	57.47%	1.83	105.13%	5.13%	108.61%	-129.14%	42.53%	24.91%	26.79%	16.60%	-	-	-
2026-07-26	Ggjogo	1,227.98	1,347,257	0.91	296,706	22.02%	627	0.21%	1.96	540	758	1.40	252	214	4.87	5.74	40.19%	34.13%	1,022.24	1,188.78	2,980.32	1,561.42	60.11%	333.44	15,682.38	5.08	5.52	4.78	0.97	0.83	52.39%	2.43	127.15%	27.15%	108.54%	-125.72%	47.61%	22.00%	15.60%	10.40%	-	-	-
2026-07-25	Ggjogo	1,828.77	1,611,342	1.13	451,249	28.00%	742	0.16%	2.46	611	927	1.52	311	270	5.88	6.77	41.91%	36.39%	1,375.10	1,500.20	3,483.60	1,982.61	56.94%	153.84	15,348.94	5.06	5.70	5.09	0.82	0.75	56.91%	1.90	108.41%	8.41%	108.30%	-113.18%	43.09%	25.72%	17.36%	16.08%	7.40%	-	-
2026-07-24	Ggjogo	1,515.71	1,383,427	1.10	395,941	28.62%	695	0.18%	2.18	580	829	1.43	262	227	5.79	6.68	37.70%	32.66%	1,089.39	1,224.55	3,270.52	1,856.58	62.56%	340.87	15,195.10	5.09	5.64	4.80	0.81	0.72	56.77%	2.16	122.49%	22.49%	108.17%	-102.61%	43.23%	27.31%	22.31%	12.31%	5.00%	-	-
2026-07-23	Ggjogo	1,882.05	1,710,678	1.10	462,534	27.04%	806	0.17%	2.34	534	745	1.40	256	227	7.35	8.29	31.76%	28.16%	1,072.08	1,169.69	2,714.45	1,027.72	56.91%	-854.33	14,854.23	5.05	5.08	4.72	0.62	0.57	37.86%	1.44	54.61%	-45.39%	107.91%	-70.70%	62.14%	24.58%	24.41%	13.39%	5.91%	-	-
2026-07-22	Ggjogo	1,817.64	2,123,998	0.86	468,348	22.05%	798	0.17%	2.28	550	797	1.45	264	237	6.89	7.67	33.08%	29.70%	1,279.61	1,381.35	3,031.27	1,902.52	54.43%	84.88	15,708.56	5.15	5.51	5.40	0.76	0.70	62.76%	1.67	104.67%	4.67%	108.51%	-151.95%	37.24%	27.17%	18.25%	15.97%	6.84%	-	-
2026-07-21	Ggjogo	1,581.53	1,780,460	0.89	440,028	24.71%	766	0.17%	2.06	583	821	1.41	296	246	5.34	6.43	38.64%	32.11%	1,224.86	1,426.21	3,167.38	1,691.65	54.97%	110.12	15,623.68	5.15	5.43	4.98	0.90	0.77	53.41%	2.00	106.96%	6.96%	108.44%	-146.41%	46.59%	24.49%	18.25%	12.59%	5.10%	-	-
2026-07-20	Ggjogo	1,816.14	1,533,486	1.18	440,931	28.75%	735	0.17%	2.47	534	774	1.45	285	237	6.37	7.66	38.78%	32.24%	1,168.72	1,386.76	2,907.87	1,523.61	52.31%	-292.53	15,513.55	5.21	5.45	4.93	0.76	0.64	52.40%	1.60	83.89%	-16.11%	108.37%	-141.89%	47.60%	32.39%	25.70%	12.59%	5.63%	-	-
2026-07-19	Ggjogo	1,618.16	1,356,267	1.19	344,752	25.42%	645	0.19%	2.51	468	639	1.37	238	198	6.80	8.17	36.90%	30.70%	895.01	1,081.38	2,380.61	1,462.57	54.58%	-155.59	15,806.09	5.21	5.09	4.52	0.67	0.55	61.44%	1.47	90.38%	-9.62%	108.61%	-204.20%	38.56%	26.50%	20.51%	11.97%	7.26%	-	-
2026-07-18	Ggjogo	1,356.84	1,322,235	1.03	303,801	22.98%	609	0.20%	2.23	510	732	1.44	268	230	5.06	5.90	44.01%	37.77%	1,013.62	1,205.38	2,651.06	1,466.03	54.53%	109.19	15,961.67	5.21	5.20	4.41	0.89	0.75	55.30%	1.95	108.05%	8.05%	108.74%	-364.66%	44.70%	28.52%	23.19%	10.65%	6.46%	-	-
2026-07-17	Ggjogo	1,467.41	1,412,693	1.04	342,790	24.27%	556	0.16%	2.64	430	590	1.37	187	160	7.85	9.17	33.63%	28.78%	830.58	914.24	2,190.78	1,037.31	58.27%	-430.10	15,852.49	5.20	5.09	5.19	0.62	0.57	47.35%	1.49	70.69%	-29.31%	108.67%	-276.37%	52.65%	28.49%	18.82%	10.75%	5.38%	-	-

日期	选中的维度类别	消耗	展示量	千展成本	点击	点击率	注册	点击注册率	注册成本	总充值人数	充值笔数	人均充值笔数	首充人数	一级首充人数	首充获客成本	一级首充获客成本	注转充	一级注转充	一级首充金额	首充金额	总充值金额	充提差	老用户占比	当日推广盈亏	累计推广盈亏	实时汇率	总充ARPPU	一级ARPPU	首充ROAS	一级ROAS值	充提差比	总充ROAS	毛ROI	净ROI	累计ROI	充值占累计盈亏比	提现率	当日复充率	次日留存率	3日留存率	7日留存率	15日留存率	30日留存率
汇总	近14天汇总	31,682.96	23,028,329	1.38	7,926,012	34.42%	11,568	0.15%	2.74	10,275	15,173	1.48	4,540	3,846	6.98	8.24	39.25%	33.25%	20,277.13	23,763.96	59,581.23	30,791.27	60.12%	-891.69	16,038.79	5.11	5.80	5.27	0.75	0.64	51.68%	1.88	97.19%	-2.81%	109.28%	-119.94%	48.32%	28.03%	19.01%	-	-	-	-
2026-08-15	Ggjogo	1,689.64	1,323,601	1.28	382,246	28.88%	683	0.18%	2.47	676	1,056	1.56	263	223	6.42	7.58	38.51%	32.65%	1,157.53	1,439.33	4,143.46	2,317.25	65.26%	627.61	16,038.79	5.11	6.13	5.19	0.85	0.69	55.93%	2.45	137.14%	37.14%	109.28%	-119.94%	44.07%	32.70%	19.01%	-	-	-	-
2026-08-14	Ggjogo	1,750.33	1,295,751	1.35	450,363	34.76%	719	0.16%	2.43	680	1,025	1.51	265	228	6.61	7.68	36.86%	31.71%	1,112.70	1,332.42	3,957.22	1,808.79	66.33%	58.46	15,411.18	5.12	5.82	4.88	0.76	0.64	45.71%	2.26	103.34%	3.34%	108.80%	-83.77%	54.29%	29.17%	-	-	-	-	-
2026-08-13	Ggjogo	2,144.84	1,627,091	1.32	512,176	31.48%	839	0.16%	2.56	765	1,121	1.47	326	265	6.58	8.09	38.86%	31.59%	1,372.25	1,608.67	4,252.80	2,107.91	62.17%	-36.93	15,352.72	5.19	5.56	5.18	0.75	0.64	49.57%	1.98	98.28%	-1.72%	108.76%	-90.72%	50.43%	27.69%	-	-	-	-	-
2026-08-12	Ggjogo	3,206.92	2,125,532	1.51	741,567	34.89%	1,104	0.15%	2.90	820	1,213	1.48	399	340	8.04	9.43	36.14%	30.80%	1,645.64	1,877.79	4,542.07	2,155.15	58.66%	-1,051.77	15,389.65	5.04	5.54	4.84	0.59	0.51	47.45%	1.42	67.20%	-32.80%	108.75%	-98.95%	52.55%	25.25%	-	-	-	-	-
2026-08-11	Ggjogo	2,552.23	1,766,283	1.44	612,395	34.67%	1,008	0.16%	2.53	786	1,188	1.51	369	312	6.92	8.18	36.61%	30.95%	1,975.44	2,230.61	4,902.14	2,518.90	54.50%	-33.33	16,441.42	5.13	6.24	6.33	0.87	0.77	51.38%	1.92	98.69%	-1.31%	109.21%	-203.37%	48.62%	30.52%	-	-	-	-	-
2026-08-10	Ggjogo	2,666.16	1,664,737	1.60	619,781	37.23%	886	0.14%	3.01	701	1,044	1.49	330	287	8.08	9.29	37.25%	32.39%	1,598.44	1,798.64	4,256.47	2,332.95	57.74%	-333.21	16,474.75	5.10	6.07	5.57	0.67	0.60	54.81%	1.60	87.50%	-12.50%	109.21%	-193.54%	45.19%	25.46%	-	-	-	-	-
2026-08-09	Ggjogo	2,213.99	1,631,833	1.36	567,246	34.76%	689	0.12%	3.21	670	905	1.35	278	238	7.96	9.30	40.35%	34.54%	1,246.76	1,413.03	3,614.60	1,942.99	60.91%	-271.00	16,807.96	5.07	5.39	5.24	0.64	0.56	53.75%	1.63	87.76%	-12.24%	109.35%	-256.28%	46.25%	21.82%	-	-	-	-	-
2026-08-08	Ggjogo	2,228.53	1,484,682	1.50	507,251	34.17%	732	0.14%	3.04	777	1,211	1.56	338	286	6.59	7.79	46.17%	39.07%	1,213.16	1,403.34	4,096.84	2,185.34	65.75%	-43.19	17,078.95	5.08	5.27	4.24	0.63	0.54	53.34%	1.84	98.06%	-1.94%	109.48%	-597.24%	46.66%	26.95%	-	-	-	-	-
2026-08-07	Ggjogo	2,325.55	1,590,439	1.46	599,115	37.67%	828	0.14%	2.81	862	1,299	1.51	361	309	6.44	7.53	43.60%	37.32%	1,753.34	2,141.78	5,506.08	2,861.18	61.10%	535.63	17,122.14	5.10	6.39	5.67	0.92	0.75	51.96%	2.37	123.03%	23.03%	109.49%	-915.75%	48.04%	30.83%	-	-	-	-	-
2026-08-06	Ggjogo	2,422.60	1,805,029	1.34	670,403	37.14%	775	0.12%	3.13	817	1,131	1.38	369	319	6.57	7.59	47.61%	41.16%	1,678.96	1,884.36	4,650.39	2,578.19	59.48%	155.59	16,586.52	5.18	5.69	5.26	0.78	0.69	55.44%	1.92	106.42%	6.42%	109.21%	-298.86%	44.56%	25.89%	-	-	-	-	-
2026-08-05	Ggjogo	2,131.65	1,636,114	1.30	583,247	35.65%	836	0.14%	2.55	712	1,047	1.47	330	270	6.46	7.90	39.47%	32.30%	1,429.54	1,744.30	4,284.85	2,240.75	59.29%	109.10	16,430.92	5.08	6.02	5.29	0.82	0.67	52.29%	2.01	105.12%	5.12%	109.11%	-246.75%	47.71%	28.66%	-	-	-	-	-
2026-08-04	Ggjogo	2,043.49	1,722,018	1.19	543,025	31.53%	804	0.15%	2.54	679	1,006	1.48	295	253	6.93	8.08	36.69%	31.47%	1,308.31	1,582.40	3,761.13	1,889.19	57.93%	-154.30	16,321.82	5.17	5.54	5.17	0.77	0.64	50.23%	1.84	92.45%	-7.55%	109.04%	-196.46%	49.77%	28.23%	-	-	-	-	-
2026-08-03	Ggjogo	2,348.50	1,683,018	1.40	616,887	36.65%	874	0.14%	2.69	676	976	1.44	326	265	7.20	8.86	37.30%	30.32%	1,469.05	1,809.82	3,891.92	1,907.31	53.50%	-441.19	16,476.12	5.20	5.76	5.54	0.77	0.63	49.01%	1.66	81.21%	-18.79%	109.12%	-257.73%	50.99%	29.72%	-	-	-	-	-
2026-08-02	Ggjogo	1,958.53	1,672,201	1.17	520,310	31.12%	791	0.15%	2.48	654	951	1.45	291	251	6.73	7.80	36.79%	31.73%	1,316.02	1,497.49	3,721.24	1,945.37	59.76%	-13.16	16,917.32	5.18	5.69	5.24	0.76	0.67	52.28%	1.90	99.33%	-0.67%	109.36%	-738.29%	47.72%	29.66%	-	-	-	-	-

日期	选中的维度类别	消耗	展示量	千展成本	点击	点击率	注册	点击注册率	注册成本	总充值人数	充值笔数	人均充值笔数	首充人数	一级首充人数	首充获客成本	一级首充获客成本	注转充	一级注转充	一级首充金额	首充金额	总充值金额	充提差	老用户占比	当日推广盈亏	累计推广盈亏	实时汇率	总充ARPPU	一级ARPPU	首充ROAS	一级ROAS值	充提差比	总充ROAS	毛ROI	净ROI	累计ROI	充值占累计盈亏比	提现率	当日复充率	次日留存率	3日留存率	7日留存率	15日留存率	30日留存率
汇总	近7天汇总	16,224.11	11,434,828	1.42	3,885,774	33.98%	5,928	0.15%	2.74	5,098	7,552	1.48	2,230	1,893	7.28	8.57	37.62%	31.93%	10,108.75	11,700.48	29,668.77	15,183.95	60.56%	-1,040.16	16,038.79	5.11	5.82	5.34	0.72	0.62	51.18%	1.83	93.59%	-6.41%	109.28%	-119.94%	48.82%	27.52%	19.01%	-	-	-	-
2026-08-15	Ggjogo	1,689.64	1,323,601	1.28	382,246	28.88%	683	0.18%	2.47	676	1,056	1.56	263	223	6.42	7.58	38.51%	32.65%	1,157.53	1,439.33	4,143.46	2,317.25	65.26%	627.61	16,038.79	5.11	6.13	5.19	0.85	0.69	55.93%	2.45	137.14%	37.14%	109.28%	-119.94%	44.07%	32.70%	19.01%	-	-	-	-
2026-08-14	Ggjogo	1,750.33	1,295,751	1.35	450,363	34.76%	719	0.16%	2.43	680	1,025	1.51	265	228	6.61	7.68	36.86%	31.71%	1,112.70	1,332.42	3,957.22	1,808.79	66.33%	58.46	15,411.18	5.12	5.82	4.88	0.76	0.64	45.71%	2.26	103.34%	3.34%	108.80%	-83.77%	54.29%	29.17%	-	-	-	-	-
2026-08-13	Ggjogo	2,144.84	1,627,091	1.32	512,176	31.48%	839	0.16%	2.56	765	1,121	1.47	326	265	6.58	8.09	38.86%	31.59%	1,372.25	1,608.67	4,252.80	2,107.91	62.17%	-36.93	15,352.72	5.19	5.56	5.18	0.75	0.64	49.57%	1.98	98.28%	-1.72%	108.76%	-90.72%	50.43%	27.69%	-	-	-	-	-
2026-08-12	Ggjogo	3,206.92	2,125,532	1.51	741,567	34.89%	1,104	0.15%	2.90	820	1,213	1.48	399	340	8.04	9.43	36.14%	30.80%	1,645.64	1,877.79	4,542.07	2,155.15	58.66%	-1,051.77	15,389.65	5.04	5.54	4.84	0.59	0.51	47.45%	1.42	67.20%	-32.80%	108.75%	-98.95%	52.55%	25.25%	-	-	-	-	-
2026-08-11	Ggjogo	2,552.23	1,766,283	1.44	612,395	34.67%	1,008	0.16%	2.53	786	1,188	1.51	369	312	6.92	8.18	36.61%	30.95%	1,975.44	2,230.61	4,902.14	2,518.90	54.50%	-33.33	16,441.42	5.13	6.24	6.33	0.87	0.77	51.38%	1.92	98.69%	-1.31%	109.21%	-203.37%	48.62%	30.52%	-	-	-	-	-
2026-08-10	Ggjogo	2,666.16	1,664,737	1.60	619,781	37.23%	886	0.14%	3.01	701	1,044	1.49	330	287	8.08	9.29	37.25%	32.39%	1,598.44	1,798.64	4,256.47	2,332.95	57.74%	-333.21	16,474.75	5.10	6.07	5.57	0.67	0.60	54.81%	1.60	87.50%	-12.50%	109.21%	-193.54%	45.19%	25.46%	-	-	-	-	-
2026-08-09	Ggjogo	2,213.99	1,631,833	1.36	567,246	34.76%	689	0.12%	3.21	670	905	1.35	278	238	7.96	9.30	40.35%	34.54%	1,246.76	1,413.03	3,614.60	1,942.99	60.91%	-271.00	16,807.96	5.07	5.39	5.24	0.64	0.56	53.75%	1.63	87.76%	-12.24%	109.35%	-256.28%	46.25%	21.82%	-	-	-	-	-

自投 x BIGO 数据消耗 1,689.64ROI 36.36%获客成本 6.42下载

日期	选中的维度类别	消耗	展示量	千展成本	点击	点击率	注册	点击注册率	注册成本	总充值人数	充值笔数	人均充值笔数	首充人数	一级首充人数	首充获客成本	一级首充获客成本	注转充	一级注转充	一级首充金额	首充金额	总充值金额	充提差	老用户占比	当日推广盈亏	累计推广盈亏	实时汇率	总充ARPPU	一级ARPPU	首充ROAS	一级ROAS值	充提差比	总充ROAS	毛ROI	净ROI	累计ROI	充值占累计盈亏比	提现率	当日复充率	次日留存率	3日留存率	7日留存率	15日留存率	30日留存率
汇总	近30天汇总	58,640.64	48,057,429	1.22	14,640,115	30.46%	23,087	0.16%	2.54	18,763	28,289	1.51	8,901	7,589	6.59	7.73	38.55%	32.87%	39,489.43	45,775.76	107,404.09	56,876.89	57.38%	-1,763.75	-1,700.67	5.11	5.72	5.20	0.78	0.67	52.96%	1.83	96.99%	-3.01%	98.86%	-240.21%	47.04%	27.50%	20.96%	13.54%	6.13%	-	-
2026-08-15	自投 x BIGO	1,689.64	1,323,601	1.28	382,246	28.88%	683	0.18%	2.47	660	1,056	1.60	263	223	6.42	7.58	38.51%	32.65%	1,157.53	1,439.33	4,085.13	2,303.92	64.77%	614.28	-1,700.67	5.11	6.19	5.19	0.85	0.69	56.40%	2.42	136.36%	36.36%	98.86%	-240.21%	43.60%	32.70%	19.01%	-	-	-	-
2026-08-14	自投 x BIGO	1,750.33	1,295,751	1.35	450,363	34.76%	719	0.16%	2.43	667	1,025	1.54	264	227	6.63	7.71	36.72%	31.57%	1,109.77	1,329.49	3,887.70	1,743.16	65.80%	-7.17	-2,314.95	5.12	5.83	4.89	0.76	0.63	44.84%	2.22	99.59%	-0.41%	97.97%	-167.94%	55.16%	29.17%	-	-	-	-	-
2026-08-13	自投 x BIGO	2,144.84	1,627,091	1.32	512,176	31.48%	839	0.16%	2.56	748	1,121	1.50	325	264	6.60	8.12	38.74%	31.47%	1,370.32	1,606.74	4,194.99	2,073.23	61.70%	-71.61	-2,307.78	5.19	5.61	5.19	0.75	0.64	49.42%	1.96	96.66%	-3.34%	97.95%	-181.78%	50.58%	27.69%	-	-	-	-	-
2026-08-12	自投 x BIGO	3,206.92	2,125,532	1.51	741,567	34.89%	1,102	0.15%	2.91	799	1,213	1.52	396	338	8.10	9.49	35.93%	30.67%	1,635.71	1,865.88	4,438.49	2,154.75	57.96%	-1,052.17	-2,236.17	5.04	5.56	4.84	0.58	0.51	48.55%	1.38	67.19%	-32.81%	97.97%	-198.49%	51.45%	25.25%	-	-	-	-	-
2026-08-11	自投 x BIGO	2,552.23	1,766,283	1.44	612,395	34.67%	1,007	0.16%	2.53	766	1,188	1.55	367	311	6.95	8.21	36.44%	30.88%	1,973.49	2,222.81	4,821.25	2,441.91	53.90%	-110.32	-1,184.00	5.13	6.29	6.35	0.87	0.77	50.65%	1.89	95.68%	-4.32%	98.90%	-407.20%	49.35%	30.52%	-	-	-	-	-
2026-08-10	自投 x BIGO	2,666.16	1,664,737	1.60	619,781	37.23%	886	0.14%	3.01	677	1,044	1.54	326	283	8.18	9.42	36.79%	31.94%	1,580.79	1,780.99	4,161.76	2,275.49	57.21%	-390.67	-1,073.67	5.10	6.15	5.59	0.67	0.59	54.68%	1.56	85.35%	-14.65%	98.97%	-387.62%	45.32%	25.46%	-	-	-	-	-
2026-08-09	自投 x BIGO	2,213.99	1,631,833	1.36	567,246	34.76%	686	0.12%	3.23	641	905	1.41	275	236	8.05	9.38	40.09%	34.40%	1,242.80	1,406.12	3,505.12	1,868.04	59.88%	-345.95	-683.01	5.07	5.47	5.27	0.64	0.56	53.29%	1.58	84.37%	-15.63%	99.33%	-513.19%	46.71%	21.82%	-	-	-	-	-
2026-08-08	自投 x BIGO	2,228.53	1,484,682	1.50	507,251	34.17%	731	0.14%	3.05	760	1,211	1.59	334	284	6.67	7.85	45.69%	38.85%	1,202.33	1,385.84	4,027.34	2,185.84	65.59%	-42.69	-337.05	5.08	5.30	4.23	0.62	0.54	54.28%	1.81	98.08%	-1.92%	99.66%	-1194.87%	45.72%	26.95%	-	-	-	-	-
2026-08-07	自投 x BIGO	2,325.55	1,590,439	1.46	599,115	37.67%	825	0.14%	2.82	839	1,299	1.55	360	309	6.46	7.53	43.64%	37.45%	1,753.34	2,136.87	5,393.14	2,791.38	60.38%	465.83	-294.36	5.10	6.43	5.67	0.92	0.75	51.76%	2.32	120.03%	20.03%	99.70%	-1832.15%	48.24%	30.83%	-	-	-	-	-
2026-08-06	自投 x BIGO	2,422.60	1,805,029	1.34	670,403	37.14%	774	0.12%	3.13	796	1,131	1.42	367	318	6.60	7.62	47.42%	41.09%	1,677.02	1,880.50	4,548.27	2,506.96	58.65%	84.36	-760.19	5.18	5.71	5.27	0.78	0.69	55.12%	1.88	103.48%	3.48%	99.20%	-598.31%	44.88%	25.89%	-	-	-	-	-
2026-08-05	自投 x BIGO	2,131.65	1,636,114	1.30	583,247	35.65%	836	0.14%	2.55	694	1,047	1.51	328	268	6.50	7.95	39.23%	32.06%	1,425.59	1,740.35	4,173.24	2,223.83	58.30%	92.18	-844.55	5.08	6.01	5.32	0.82	0.67	53.29%	1.96	104.32%	4.32%	99.09%	-494.14%	46.71%	28.66%	-	-	-	-	-
2026-08-04	自投 x BIGO	2,043.49	1,722,018	1.19	543,025	31.53%	804	0.15%	2.54	659	1,006	1.53	294	252	6.95	8.11	36.57%	31.34%	1,306.38	1,580.46	3,684.72	1,845.66	57.11%	-197.83	-936.72	5.17	5.59	5.18	0.77	0.64	50.09%	1.80	90.32%	-9.68%	98.97%	-393.36%	49.91%	28.23%	-	-	-	-	-
2026-08-03	自投 x BIGO	2,348.50	1,683,018	1.40	616,887	36.65%	874	0.14%	2.69	658	976	1.48	323	263	7.27	8.93	36.96%	30.09%	1,465.20	1,804.04	3,812.11	1,850.57	52.68%	-497.93	-738.89	5.20	5.79	5.57	0.77	0.62	48.54%	1.62	78.80%	-21.20%	99.17%	-515.93%	51.46%	29.72%	-	-	-	-	-
2026-08-02	自投 x BIGO	1,958.53	1,672,201	1.17	520,310	31.12%	790	0.15%	2.48	631	951	1.51	290	250	6.75	7.83	36.71%	31.65%	1,312.16	1,493.63	3,560.22	1,866.60	58.05%	-91.93	-240.96	5.18	5.64	5.25	0.76	0.67	52.43%	1.82	95.31%	-4.69%	99.72%	-1477.51%	47.57%	29.66%	-	-	-	-	-
2026-08-01	自投 x BIGO	1,913.24	1,636,196	1.17	492,662	30.11%	784	0.16%	2.44	712	1,093	1.54	347	300	5.51	6.38	44.26%	38.27%	1,565.58	1,795.77	4,009.80	1,907.31	55.22%	-5.93	-149.03	5.20	5.63	5.22	0.94	0.82	47.57%	2.10	99.69%	-0.31%	99.82%	-2690.54%	52.43%	26.22%	-	-	-	-	-
2026-07-31	自投 x BIGO	1,883.04	1,407,799	1.34	465,754	33.08%	782	0.17%	2.41	691	1,032	1.49	356	303	5.29	6.21	45.52%	38.75%	1,658.66	1,955.50	3,999.41	2,454.33	51.11%	571.29	-143.10	5.08	5.79	5.47	1.04	0.88	61.37%	2.12	130.34%	30.34%	99.83%	-2794.82%	38.63%	25.00%	-	-	-	-	-
2026-07-30	自投 x BIGO	1,869.17	1,465,891	1.28	449,103	30.64%	769	0.17%	2.43	583	932	1.60	283	240	6.60	7.79	36.80%	31.21%	1,266.86	1,443.73	3,762.24	2,038.15	61.63%	168.98	-714.39	5.19	6.45	5.28	0.77	0.68	54.17%	2.01	109.04%	9.04%	99.11%	-526.64%	45.83%	33.57%	20.85%	-	-	-	-
2026-07-29	自投 x BIGO	1,867.33	1,773,294	1.05	474,646	26.77%	751	0.16%	2.49	541	823	1.52	258	232	7.24	8.05	34.35%	30.89%	1,507.52	1,657.91	3,449.21	1,971.94	51.93%	104.61	-883.37	5.06	6.38	6.50	0.89	0.81	57.17%	1.85	105.60%	5.60%	98.88%	-390.46%	42.83%	31.40%	20.16%	15.50%	-	-	-
2026-07-28	自投 x BIGO	1,701.03	1,554,558	1.09	450,246	28.96%	762	0.17%	2.23	582	861	1.48	281	229	6.05	7.43	36.88%	30.05%	1,347.30	1,610.04	3,511.01	1,810.42	54.14%	109.39	-987.98	5.18	6.03	5.88	0.95	0.79	51.56%	2.06	106.43%	6.43%	98.71%	-355.37%	48.44%	23.13%	22.78%	15.66%	-	-	-
2026-07-27	自投 x BIGO	1,611.64	1,609,519	1.00	434,612	27.00%	723	0.17%	2.23	532	763	1.43	265	225	6.08	7.16	36.65%	31.12%	1,012.52	1,248.73	2,841.30	1,660.27	56.05%	48.63	-1,097.37	5.11	5.34	4.50	0.77	0.63	58.43%	1.76	103.02%	3.02%	98.54%	-258.92%	41.57%	24.91%	26.79%	16.60%	-	-	-
2026-07-26	自投 x BIGO	1,227.98	1,347,257	0.91	296,706	22.02%	626	0.21%	1.96	524	758	1.45	250	212	4.91	5.79	39.94%	33.87%	1,018.30	1,184.83	2,887.80	1,561.42	58.97%	333.44	-1,146.01	5.08	5.51	4.80	0.96	0.83	54.07%	2.35	127.15%	27.15%	98.44%	-251.99%	45.93%	22.00%	15.60%	10.40%	-	-	-
2026-07-25	自投 x BIGO	1,828.77	1,611,342	1.13	451,249	28.00%	741	0.16%	2.47	591	927	1.57	311	270	5.88	6.77	41.97%	36.44%	1,375.10	1,500.20	3,359.88	1,891.30	55.35%	62.53	-1,479.44	5.06	5.69	5.09	0.82	0.75	56.29%	1.84	103.42%	3.42%	97.95%	-227.10%	43.71%	25.72%	17.36%	16.08%	7.40%	-	-
2026-07-24	自投 x BIGO	1,515.71	1,383,427	1.10	395,941	28.62%	692	0.17%	2.19	558	829	1.49	260	227	5.83	6.68	37.57%	32.80%	1,089.39	1,211.79	3,173.28	1,814.15	61.81%	298.44	-1,541.98	5.09	5.69	4.80	0.80	0.72	57.17%	2.09	119.69%	19.69%	97.81%	-205.79%	42.83%	27.31%	22.31%	12.31%	5.00%	-	-
2026-07-23	自投 x BIGO	1,882.05	1,710,678	1.10	462,534	27.04%	804	0.17%	2.34	512	745	1.46	254	225	7.41	8.36	31.59%	27.99%	1,050.30	1,147.91	2,613.46	1,003.96	56.08%	-878.09	-1,840.41	5.05	5.10	4.67	0.61	0.56	38.42%	1.39	53.34%	-46.66%	97.33%	-142.00%	61.58%	24.58%	24.41%	13.39%	5.91%	-	-
2026-07-22	自投 x BIGO	1,817.64	2,123,998	0.86	468,348	22.05%	797	0.17%	2.28	523	797	1.52	263	236	6.91	7.70	33.00%	29.61%	1,276.70	1,378.44	2,930.30	1,851.26	52.96%	33.62	-962.32	5.15	5.60	5.41	0.76	0.70	63.18%	1.61	101.85%	1.85%	98.56%	-304.50%	36.82%	27.17%	18.25%	15.97%	6.84%	-	-
2026-07-21	自投 x BIGO	1,581.53	1,780,460	0.89	440,028	24.71%	765	0.17%	2.07	562	821	1.46	294	245	5.38	6.46	38.43%	32.03%	1,222.92	1,422.33	2,930.49	1,550.68	51.46%	-30.85	-995.95	5.15	5.21	4.99	0.90	0.77	52.92%	1.85	98.05%	-1.95%	98.47%	-294.24%	47.08%	24.49%	18.25%	12.59%	5.10%	-	-
2026-07-20	自投 x BIGO	1,816.14	1,533,486	1.18	440,931	28.75%	731	0.17%	2.48	511	774	1.51	284	237	6.39	7.66	38.85%	32.42%	1,168.72	1,384.84	2,748.18	1,408.45	49.61%	-407.69	-965.10	5.21	5.38	4.93	0.76	0.64	51.25%	1.51	77.55%	-22.45%	98.48%	-284.76%	48.75%	32.39%	25.70%	12.59%	5.63%	-	-
2026-07-19	自投 x BIGO	1,618.16	1,356,267	1.19	344,752	25.42%	644	0.19%	2.51	449	639	1.42	234	195	6.92	8.30	36.34%	30.28%	889.26	1,066.03	2,279.84	1,404.99	53.24%	-213.17	-557.40	5.21	5.08	4.56	0.66	0.55	61.63%	1.41	86.83%	-13.17%	99.10%	-409.01%	38.37%	26.50%	20.51%	11.97%	7.26%	-	-
2026-07-18	自投 x BIGO	1,356.84	1,322,235	1.03	303,801	22.98%	604	0.20%	2.25	484	732	1.51	263	228	5.16	5.95	43.54%	37.75%	999.22	1,182.35	2,513.44	1,392.32	52.96%	35.48	-344.23	5.21	5.19	4.38	0.87	0.74	55.40%	1.85	102.62%	2.62%	99.43%	-730.16%	44.60%	28.52%	23.19%	10.65%	6.46%	-	-
2026-07-17	自投 x BIGO	1,467.41	1,412,693	1.04	342,790	24.27%	556	0.16%	2.64	413	590	1.43	186	159	7.89	9.23	33.45%	28.60%	828.66	912.31	2,100.97	1,024.62	56.58%	-442.79	-379.71	5.20	5.09	5.21	0.62	0.56	48.77%	1.43	69.82%	-30.18%	99.35%	-553.30%	51.23%	28.49%	18.82%	10.75%	5.38%	-	-

日期	选中的维度类别	消耗	展示量	千展成本	点击	点击率	注册	点击注册率	注册成本	总充值人数	充值笔数	人均充值笔数	首充人数	一级首充人数	首充获客成本	一级首充获客成本	注转充	一级注转充	一级首充金额	首充金额	总充值金额	充提差	老用户占比	当日推广盈亏	累计推广盈亏	实时汇率	总充ARPPU	一级ARPPU	首充ROAS	一级ROAS值	充提差比	总充ROAS	毛ROI	净ROI	累计ROI	充值占累计盈亏比	提现率	当日复充率	次日留存率	3日留存率	7日留存率	15日留存率	30日留存率
汇总	近14天汇总	31,682.96	23,028,329	1.38	7,926,012	34.42%	11,556	0.15%	2.74	9,995	15,173	1.52	4,512	3,826	7.02	8.28	39.04%	33.11%	20,212.43	23,673.05	58,293.49	30,131.33	59.39%	-1,551.63	-1,700.67	5.11	5.83	5.28	0.75	0.64	51.69%	1.84	95.10%	-4.90%	98.86%	-240.21%	48.31%	28.04%	19.01%	-	-	-	-
2026-08-15	自投 x BIGO	1,689.64	1,323,601	1.28	382,246	28.88%	683	0.18%	2.47	660	1,056	1.60	263	223	6.42	7.58	38.51%	32.65%	1,157.53	1,439.33	4,085.13	2,303.92	64.77%	614.28	-1,700.67	5.11	6.19	5.19	0.85	0.69	56.40%	2.42	136.36%	36.36%	98.86%	-240.21%	43.60%	32.70%	19.01%	-	-	-	-
2026-08-14	自投 x BIGO	1,750.33	1,295,751	1.35	450,363	34.76%	719	0.16%	2.43	667	1,025	1.54	264	227	6.63	7.71	36.72%	31.57%	1,109.77	1,329.49	3,887.70	1,743.16	65.80%	-7.17	-2,314.95	5.12	5.83	4.89	0.76	0.63	44.84%	2.22	99.59%	-0.41%	97.97%	-167.94%	55.16%	29.17%	-	-	-	-	-
2026-08-13	自投 x BIGO	2,144.84	1,627,091	1.32	512,176	31.48%	839	0.16%	2.56	748	1,121	1.50	325	264	6.60	8.12	38.74%	31.47%	1,370.32	1,606.74	4,194.99	2,073.23	61.70%	-71.61	-2,307.78	5.19	5.61	5.19	0.75	0.64	49.42%	1.96	96.66%	-3.34%	97.95%	-181.78%	50.58%	27.69%	-	-	-	-	-
2026-08-12	自投 x BIGO	3,206.92	2,125,532	1.51	741,567	34.89%	1,102	0.15%	2.91	799	1,213	1.52	396	338	8.10	9.49	35.93%	30.67%	1,635.71	1,865.88	4,438.49	2,154.75	57.96%	-1,052.17	-2,236.17	5.04	5.56	4.84	0.58	0.51	48.55%	1.38	67.19%	-32.81%	97.97%	-198.49%	51.45%	25.25%	-	-	-	-	-
2026-08-11	自投 x BIGO	2,552.23	1,766,283	1.44	612,395	34.67%	1,007	0.16%	2.53	766	1,188	1.55	367	311	6.95	8.21	36.44%	30.88%	1,973.49	2,222.81	4,821.25	2,441.91	53.90%	-110.32	-1,184.00	5.13	6.29	6.35	0.87	0.77	50.65%	1.89	95.68%	-4.32%	98.90%	-407.20%	49.35%	30.52%	-	-	-	-	-
2026-08-10	自投 x BIGO	2,666.16	1,664,737	1.60	619,781	37.23%	886	0.14%	3.01	677	1,044	1.54	326	283	8.18	9.42	36.79%	31.94%	1,580.79	1,780.99	4,161.76	2,275.49	57.21%	-390.67	-1,073.67	5.10	6.15	5.59	0.67	0.59	54.68%	1.56	85.35%	-14.65%	98.97%	-387.62%	45.32%	25.46%	-	-	-	-	-
2026-08-09	自投 x BIGO	2,213.99	1,631,833	1.36	567,246	34.76%	686	0.12%	3.23	641	905	1.41	275	236	8.05	9.38	40.09%	34.40%	1,242.80	1,406.12	3,505.12	1,868.04	59.88%	-345.95	-683.01	5.07	5.47	5.27	0.64	0.56	53.29%	1.58	84.37%	-15.63%	99.33%	-513.19%	46.71%	21.82%	-	-	-	-	-
2026-08-08	自投 x BIGO	2,228.53	1,484,682	1.50	507,251	34.17%	731	0.14%	3.05	760	1,211	1.59	334	284	6.67	7.85	45.69%	38.85%	1,202.33	1,385.84	4,027.34	2,185.84	65.59%	-42.69	-337.05	5.08	5.30	4.23	0.62	0.54	54.28%	1.81	98.08%	-1.92%	99.66%	-1194.87%	45.72%	26.95%	-	-	-	-	-
2026-08-07	自投 x BIGO	2,325.55	1,590,439	1.46	599,115	37.67%	825	0.14%	2.82	839	1,299	1.55	360	309	6.46	7.53	43.64%	37.45%	1,753.34	2,136.87	5,393.14	2,791.38	60.38%	465.83	-294.36	5.10	6.43	5.67	0.92	0.75	51.76%	2.32	120.03%	20.03%	99.70%	-1832.15%	48.24%	30.83%	-	-	-	-	-
2026-08-06	自投 x BIGO	2,422.60	1,805,029	1.34	670,403	37.14%	774	0.12%	3.13	796	1,131	1.42	367	318	6.60	7.62	47.42%	41.09%	1,677.02	1,880.50	4,548.27	2,506.96	58.65%	84.36	-760.19	5.18	5.71	5.27	0.78	0.69	55.12%	1.88	103.48%	3.48%	99.20%	-598.31%	44.88%	25.89%	-	-	-	-	-
2026-08-05	自投 x BIGO	2,131.65	1,636,114	1.30	583,247	35.65%	836	0.14%	2.55	694	1,047	1.51	328	268	6.50	7.95	39.23%	32.06%	1,425.59	1,740.35	4,173.24	2,223.83	58.30%	92.18	-844.55	5.08	6.01	5.32	0.82	0.67	53.29%	1.96	104.32%	4.32%	99.09%	-494.14%	46.71%	28.66%	-	-	-	-	-
2026-08-04	自投 x BIGO	2,043.49	1,722,018	1.19	543,025	31.53%	804	0.15%	2.54	659	1,006	1.53	294	252	6.95	8.11	36.57%	31.34%	1,306.38	1,580.46	3,684.72	1,845.66	57.11%	-197.83	-936.72	5.17	5.59	5.18	0.77	0.64	50.09%	1.80	90.32%	-9.68%	98.97%	-393.36%	49.91%	28.23%	-	-	-	-	-
2026-08-03	自投 x BIGO	2,348.50	1,683,018	1.40	616,887	36.65%	874	0.14%	2.69	658	976	1.48	323	263	7.27	8.93	36.96%	30.09%	1,465.20	1,804.04	3,812.11	1,850.57	52.68%	-497.93	-738.89	5.20	5.79	5.57	0.77	0.62	48.54%	1.62	78.80%	-21.20%	99.17%	-515.93%	51.46%	29.72%	-	-	-	-	-
2026-08-02	自投 x BIGO	1,958.53	1,672,201	1.17	520,310	31.12%	790	0.15%	2.48	631	951	1.51	290	250	6.75	7.83	36.71%	31.65%	1,312.16	1,493.63	3,560.22	1,866.60	58.05%	-91.93	-240.96	5.18	5.64	5.25	0.76	0.67	52.43%	1.82	95.31%	-4.69%	99.72%	-1477.51%	47.57%	29.66%	-	-	-	-	-

日期	选中的维度类别	消耗	展示量	千展成本	点击	点击率	注册	点击注册率	注册成本	总充值人数	充值笔数	人均充值笔数	首充人数	一级首充人数	首充获客成本	一级首充获客成本	注转充	一级注转充	一级首充金额	首充金额	总充值金额	充提差	老用户占比	当日推广盈亏	累计推广盈亏	实时汇率	总充ARPPU	一级ARPPU	首充ROAS	一级ROAS值	充提差比	总充ROAS	毛ROI	净ROI	累计ROI	充值占累计盈亏比	提现率	当日复充率	次日留存率	3日留存率	7日留存率	15日留存率	30日留存率
汇总	近7天汇总	16,224.11	11,434,828	1.42	3,885,774	33.98%	5,922	0.15%	2.74	4,958	7,552	1.52	2,216	1,882	7.32	8.62	37.42%	31.78%	10,070.41	11,651.36	29,094.45	14,860.49	59.95%	-1,363.62	-1,700.67	5.11	5.87	5.35	0.72	0.62	51.08%	1.79	91.60%	-8.40%	98.86%	-240.21%	48.92%	27.54%	19.01%	-	-	-	-
2026-08-15	自投 x BIGO	1,689.64	1,323,601	1.28	382,246	28.88%	683	0.18%	2.47	660	1,056	1.60	263	223	6.42	7.58	38.51%	32.65%	1,157.53	1,439.33	4,085.13	2,303.92	64.77%	614.28	-1,700.67	5.11	6.19	5.19	0.85	0.69	56.40%	2.42	136.36%	36.36%	98.86%	-240.21%	43.60%	32.70%	19.01%	-	-	-	-
2026-08-14	自投 x BIGO	1,750.33	1,295,751	1.35	450,363	34.76%	719	0.16%	2.43	667	1,025	1.54	264	227	6.63	7.71	36.72%	31.57%	1,109.77	1,329.49	3,887.70	1,743.16	65.80%	-7.17	-2,314.95	5.12	5.83	4.89	0.76	0.63	44.84%	2.22	99.59%	-0.41%	97.97%	-167.94%	55.16%	29.17%	-	-	-	-	-
2026-08-13	自投 x BIGO	2,144.84	1,627,091	1.32	512,176	31.48%	839	0.16%	2.56	748	1,121	1.50	325	264	6.60	8.12	38.74%	31.47%	1,370.32	1,606.74	4,194.99	2,073.23	61.70%	-71.61	-2,307.78	5.19	5.61	5.19	0.75	0.64	49.42%	1.96	96.66%	-3.34%	97.95%	-181.78%	50.58%	27.69%	-	-	-	-	-
2026-08-12	自投 x BIGO	3,206.92	2,125,532	1.51	741,567	34.89%	1,102	0.15%	2.91	799	1,213	1.52	396	338	8.10	9.49	35.93%	30.67%	1,635.71	1,865.88	4,438.49	2,154.75	57.96%	-1,052.17	-2,236.17	5.04	5.56	4.84	0.58	0.51	48.55%	1.38	67.19%	-32.81%	97.97%	-198.49%	51.45%	25.25%	-	-	-	-	-
2026-08-11	自投 x BIGO	2,552.23	1,766,283	1.44	612,395	34.67%	1,007	0.16%	2.53	766	1,188	1.55	367	311	6.95	8.21	36.44%	30.88%	1,973.49	2,222.81	4,821.25	2,441.91	53.90%	-110.32	-1,184.00	5.13	6.29	6.35	0.87	0.77	50.65%	1.89	95.68%	-4.32%	98.90%	-407.20%	49.35%	30.52%	-	-	-	-	-
2026-08-10	自投 x BIGO	2,666.16	1,664,737	1.60	619,781	37.23%	886	0.14%	3.01	677	1,044	1.54	326	283	8.18	9.42	36.79%	31.94%	1,580.79	1,780.99	4,161.76	2,275.49	57.21%	-390.67	-1,073.67	5.10	6.15	5.59	0.67	0.59	54.68%	1.56	85.35%	-14.65%	98.97%	-387.62%	45.32%	25.46%	-	-	-	-	-
2026-08-09	自投 x BIGO	2,213.99	1,631,833	1.36	567,246	34.76%	686	0.12%	3.23	641	905	1.41	275	236	8.05	9.38	40.09%	34.40%	1,242.80	1,406.12	3,505.12	1,868.04	59.88%	-345.95	-683.01	5.07	5.47	5.27	0.64	0.56	53.29%	1.58	84.37%	-15.63%	99.33%	-513.19%	46.71%	21.82%	-	-	-	-	-